Welcome, skincare lovers and brands alike!
Today, we have an exciting announcement that is sure to revolutionize the world of skincare. Allow us to introduce AC PomeaShield (Water & Punica Granatum Fruit Extract & Lactobacillus Ferment) an innovative skincare ingredient that combines sustainability with the natural potency of pomegranate. In an era where sustainability is not just a choice but a necessity, the demand for sustainable products is soaring, and the beauty industry is taking notice.
Consumers of all ages, especially the environmentally conscious Gen Z and Millennials, are increasingly prioritizing personal, social, and environmental values in their purchasing decisions. Active Concepts recognizes this shift and embraces a cradle to cradle approach, transforming the perception of waste in the personal care industry.
AC PomeaShield embodies the core principles of sustainability by sourcing and utilizing the entire pomegranate, minimizing waste while maximizing the extraction of rich pomegranate polyphenols. Pomegranates have been revered for centuries for their medicinal and beauty benefits, symbolizing prosperity and abundance. Today, they are recognized as a superfood, offering a plethora of health and skincare advantages due to their nutrient-rich profile.
The true power of pomegranate lies in its antioxidant polyphenols, which provide remarkable skincare properties. We source pomegranates from various regions, including Central California, the Valencian region of Spain, and partners with farmers in India, the world’s top pomegranate cultivator, adhering to the National Standards for Organic Production (NSOP) for chemical- and hormone-free crops.
AC PomeaShield is formulated to target and neutralize reactive oxygen species (ROS), the culprits behind premature aging. Its potent antioxidant properties act as a shield, safeguarding the skin from oxidative stress and promoting a youthful and radiant complexion. What sets AC PomeaShield apart is its unique ability to combat cellular aging by addressing senescent cells. By employing polyphenols, this innovative ingredient technology effectively delays the onset of cellular aging, ensuring that your skin remains vibrant and rejuvenated.
But the benefits of AC PomeaShield don’t end there. It also plays a vital role in enhancing the skin’s structural integrity. By stimulating elastin synthesis in fibroblasts, it promotes a smooth and firm complexion, restoring youthful elasticity and resilience.
With its sustainable sourcing, powerful antioxidant properties, and anti-aging benefits, this ingredient is set to redefine the way we care for our skin.
Target Senescent Cells, Unlock Youthful Vitality.