ABS Viola Tricolor Extract PF may also be used to increase the concentration of hyaluronic acid within the epidermis to enhance the skins’ water-binding properties; as well as increase the synthesis of the CD44 membrane receptor, which binds hyaluronic acid in the skin. Optimal epidermal hydration can increase cellular metabolism, so cells function more efficiently. By increasing cellular efficiency, certain cellular activities such as protein production increase also. Proteins such as collagen are vital to epidermal integrity. Increasing intracellular production may, not only, improve the skin but also decrease the appearance of fine lines and wrinkles. ABS Viola Tricolor Extract PF may be utilized in a variety of skin and hair care formulations to increase epidermal hydration and improve cellular function.